Why choose the BT Business VoIP Reseller Programme?
BT's commission-only sales agency model is a standout offering in the VoIP reselling industry, providing businesses with a reduced financial risk.
This model is particularly appealing to high-performing sales agents due to up front commission payments. With BT's commission-based approach, BT retain ownership of the contract and they provide billing with direct customer support. With the demise and switch-off of the PSTN and ISDN network which is occurring in 2025 the opportunity to earn substantial commission is happening now.
The alternative is to join the BT Wholesale VoIP reselling model involves purchasing VoIP services from BT and reselling to your customers. While revenues in this model may take longer to realise your company maintains control over the contract, billing and client support. Note, we do not offer BT Wholesale.
How to be successful at reselling VoIP?
When boarding new resellers, we always outline 3 key areas which are important to the success of your BT Partnership.
- Product knowledge - understanding all aspects of the BT Cloud Voice product is critical to your success. Without taking the time to understand the key product value, prospects and customers will only consider price as the decision making factor.
- Work ethic - contacting enough prospects each day will ultimately create opportunities for Cloud Voice.
- Data - regardless of your route to market, GDPR compliant contact data is required to ensure your agents are making contact with the right businesses.
What benefits does BT Cloud Voice offer?
The BT Cloud Voice product is managed and maintained via a simple to use web interface.
Key features include quick setup, site and user administration, auto attendant, call group administration and call centre administration.
Users will have access to a range of default and advanced user features and call handling capabilities. Additional services include call recording and analytics, on-hold music and professional messaging to the enhance customers' waiting experience. BT also provides comprehensive training packages to ensure you and your customer can effectively utilise the platform.
Can you sell to existing BT customers?
Yes, if you find a BT customer with an existing service, you will be able to perform an upgrade and bring that deal into your BT reseller account. However, the customer must be at least 18 months from the end of their existing BT Cloud Voice contract or less than 6 months before the end of their existing BT Broadband contract.
